Qordoba: the explainer video

We were approached by Qordoba, the leading professional localization service on the web, to create their explainer video. The video would be used on their homepage to quickly explain to the website visitors what Qordoba does, and how it can help them.

The Brief

Our mission was to create a short video that would be used on the website homepage to welcome visitors, explain what Qordoba does, and entice viewers to sign up and try the service via a call-to-action. The client was looking for a quirky, friendly style, that would still fit with the clean, modern look of the website.

The Process

The challenge here was to create a fun video, that would fit the website. After testing different styles, a hand drawn approach using real faces of team members was adapted.
Example of the visual style:

The language used was simple and friendly, and the visuals were rich and fun to watch.

The Outcome

The result was a beautiful, simple 60-second video that is now featured on the website’s homepage. The video became a memorable token of the brand that allows potential clients to get introduced to the Qordoba spirit.

You can watch the video here:

Do you have a complex idea that needs to be explained? Get in touch with us and let’s make a beautiful video!