February 12, 2015February 12, 2015 by wezank

How To Improve Communication Skills For Your Business

As a business owner, how to improve communication skills for your business should be one of your top priorities. Warren Buffet once said that good communication can boost a person’s value by 50%. On a business level, communicating well to your clients, potential customers or even employees should be just as important. In this article, we’ll go trough the reasons that make an explainer video a great communication technique for your business:

Gains Trust

Good communication and trust go hand in hand. As a business owner, your main aim should be to generate faith and trust from potential clients. By showing your true colors openly to the public in an entertaining/short video, you can guarantee a strong bond between your business and the viewer. Explainer videos allow you to be honest and transparent without ever being dull.

They’re Fun

As a kid, I was taught the alphabet through a song and learned geography on a 5:00 pm kid show after school. 20 years later and I still remember them like they were yesterday. Why? Because we are more prone to learn something new and informative when it’s introduced to us in an entertaining way. Through visuals, infographics, animation and illustration, viewers are guaranteed a delightful 90 to 120 second ride.

Explainer Videos Simplify

Explainer videos eliminate the boring/cliche “20 reasons why you should work with us” business messages. Instead, they highlight what you do, your achievements and what you can promise for the future. The trick is that people don’t have the patience or interest to read boring, lengthy paragraphs and texts of a company they know nothing about, but are far more likely to watch a short video about them.