Have you ever thought about a familiar voice, and how it helps you recognise brands, products, but never the person behind the talent? That just shows how important a voice over is in making or breaking a brand’s identity. So let’s go through why is it a deal breaker in the production phase of an explainer video.
Looks like 2017 it’s going to be another great year for videos. Online video will account for 74% of all web traffic and by 2019 for 80% of all global internet traffic, and so we thought it would be a good idea to close 2016 with some trends and predictions for video marketing in 2017. What do you say?
This year has been another outstanding year for video marketing. As the best type of content on social media, customers are getting all the information they need in less than 45 seconds. However, it’s still crucial to have the proper video marketing strategies to optimize the reach your reach. Based on our experience, here are our suggestions
Before you start panicking about your new marketing campaign, we’re here to help you stay organized and guide you through it with our 2017 holiday marketing checklist
Take notes.
Social media has become a necessity in our marketing communication, and you’re probably using at least one channel for either your private or business life. But what makes explainer videos so successfully popular on social media? Let’s find out.
Nowadays, most of the web users shop online, it’s more convenient considering their lifestyle. And when you think about it, why wouldn’t they? There’s a huge range of products, and home delivery is always convenient. Since consumers can easily compare prices, it’s all heaven them, but for online retailers, you need a competitive advantage, and that would be e-commerce videos, i.e explainer videos for online shopping.
The concept of Collaborative Entrepreneurship is expanding to include startup engagement with academic institutions and governments, and in their efforts to start implementing the it, Wamda organized an event in Dubai in April with expo2020, and we had the pleasure of working on two introductory videos for their panels.
Blogging. What a small word for such a big responsibility of adding new and fresh materials to your site. We all know that blogging comes with so many obstacles both in the research and written phase, but can you imagine how specific our blog has to be, considering that we purely work on explainer videos? Now that’s a tough one, but always fun, so we’re here to share the 2 main challenges of blogging about explainer videos
We’ve established in a previous blog post that videos are the content audiences are mostly consuming, and marketers are changing their mindset in order to create successful campaigns. Let’s discover in this article, how to optimize your social media video for each channel.