App Preview – Changing The Game

This fall, Apple will release the latest version of its mobile operating system. It’s codenamed Okemo; also known as iOS8. This is great news for app developers and marketers. In fact, as part of the new update, Apple is adding a new feature called App Preview. This will revolutionize the way you market and promote your apps.

What exactly is “App Preview”?

App Preview is basically a short demo video. It’s composed primarily of device-captured footage of the app and showcases the main app features to potential users. App Preview will be featured directly on the app details page in the iTunes Store. You’re familiar with the boring app screenshots that developers feature on their app pages on iOS7 and even before. Those screenshots fail to communicate the full potential of an app to its users. They will often cause you to lose a user over a couple of misunderstood screenshots. As opposed to those screenshots, the new animated App Preview will engage with users, increase downloads and conversion rates. It will also generate more business for developers. That’s because it will show the app in action with the very important addition of voice over. Voice helps explain how an app works in a much more effective way. App Preview will very soon be featured on the app store. However, we at wezank have been producing them for a while now. We usually suggest to app developers and marketers that they feature the video on their app mini-site or landing page. That was because featuring it in the app store was not an option. An App Preview crafted by wezank is built on a professionally written script that is designed to clarify, explain, and sell to your users. Our talented illustrators and animators will know how to create amazing graphics to maximize engagement.

What we’re offering you

App previews are explainer videos. And producing a successful one is an art.
Here at wezank we know what it takes to produce a video that will engage with your users.

• We know how to present your app
• We know how to write a script what will engage users to download and try the app
• We know how to create breathtaking animation that will show the real benefits of your app
• We know what kind of music to add, what kind of sound effects to input
• We know what it takes for your app preview to deliver above average results

Add an App Preview video to your page on the app store.

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