Wonder.Full: the explainer video

Wonder.Full is a service that offers a fresh and new concept for gifting. Because the best things in life aren’t things, Wonfer.Full gives you an experience instead of a tangible product. We were asked to work on their explainer video, and it was just wonderful!

The Brief

Once you watch Wonder.Full’s explainer video you’ll notice that the client wanted a very modern yet simplistic approach in the execution. The goal was first and foremost to introduce the idea and clearly explain the process, especially since it’s a new concept that audiences are not familiar with.

The process

The goal helped us narrow down the choice of animation to 2D illustrations in order to keep it simple and light. We were able to show the product too, and the dynamic voice over assisted the process and conveyed the message in the best way possible. When the design needs to highlight a specific message, 2D animation is  usually preferable.

The outcome

A wonderful video, explaining a wonderful idea. Don’t you want to be next?