2015 Video Spotlights

2015 was THE year for videos. They became a huge phenomenon; yet were an untapped channel of content marketing. Given the ever-changing nature of their audiences, many businesses were scared of this tool. They later realized that their consumers were actually using videos for their own personal and entertaining interests of which many became viral. So let’s travel back in time and check the 2015 Video Spotlights. Buckle up!

Explainer videos

Recognizing not only our work but the great work of others is the industry is very important to wezank. Since there are so many great explainer videos around the world, we decided to quickly go through them. The significance of an explainer video for your business grew exponentially as the market started to accept videos. All the great explainer videos in 2015 had common characteristics which lead to their success because an effective explainer video tells a story and leaves an impression on the viewer. For instance, this explainer video was executed by Animation B2B for RedBin, a startup storage on demand company. Not only did the video have the perfect voice over, funny plot and great graphics, but it also lead to a successful launch for the business.

Viral videos

YouTube has over a billion users, aka one-third of all people on the Internet, and every day people watch millions of hours and generate billions of views. What was striking was that the best ones were uploaded by regular people who simply had some free time on their hands. So take a break, and check the countdown for the best viral videos of 2015; they’re a blast.

Music videos

If numbers can dance, they’d be partying right now! As we all know, Adele ended the year with breaking record. Her album “25” smashed opening week sales records in November and has clocked a total of 7.4 million albums sold by year end. Her music video has 911,648,878 views so far. Hello? That’s amazing! Check out the best music videos of 2015 based on their YouTube views, and blast away!

Wezank videos

We couldn’t possibly end this blog post without mentioning the great year we’ve had. With new passionate team members, successful projects, and an exceptional end of year video that went viral! With 93 shares and 8.4 k views, we couldn’t ask for more. 2016 get ready! Wezank is about to take you by storm!